Great donor stewardship is essential for your non-profit. The stewardship process starts with the thank you letter. If your supporters don’t feel properly thanked, it is highly unlikely that they will continue to give. In this article, we’re going to show you how to write an amazing major donor thank you letter for your non-profit organization.

On average, 88% of a nonprofit’s revenue comes from the top 12% of its donors. This shows how crucial major gifts are to an organization’s overall fundraising strategy. Additionally, major donors not only provide nonprofits with sustained financial security but are often co-creators of many programs and initiatives. Learn how to track major gift metrics to succeed with your major donor program.