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Believe it or not, your church has always had the potential to build a powerful, endowment-strengthening planned giving program.
In fact, Harvard would love what your church has: a captive audience. Yet it’s an audience that’s been overlooked when it comes to Planned and Legacy Gifts. You meet with them every Sunday — but leave valuable opportunities untapped.
Meanwhile, your parishioners follow “the story of Bob”: content to pass the plate and faithfully give a few dollars each week, but rarely thinking beyond annual Sunday offerings.
Simply put, parish leaders often lack the time or training to pursue planned and major gifts. Some hesitate because the territory feels unfamiliar — after all, professional fundraisers dedicate years to mastering it. Others fear that partnering with the Diocese or Archdiocese might divert gifts away from their parish.
The truth? The shepherding and stewardship of the Diocese or Archdiocese actually increase realized gifts. And when that happens, a rising tide lifts all boats.
The key to unlocking your church’s planned giving potential lies in two words: education and marketing. The good news? We make both simple — even for lay leadership.
“Marketing” may sound like a word every Church leader dreads. But your parishioners are waiting to hear from the pulpit that leaving a legacy is part of their faith journey. They are your acres of diamonds — already in your pews, ready to be inspired.
We provide the tools, videos, and guidance to help dioceses, parishes, and schools inspire and secure more — and larger — planned gifts. It’s clear, faithful, and effective.
This is a historic moment for the Catholic Church — an opportunity for both growth and financial stability. But it’s not eternal. The best time to start a planned and major gifts program was 25 years ago. The second-best time is now.
If you’ve been waiting for a sign, this is it.
Estate planning booklets included for free with over 50 Christian themed covers and editable content.
Jordan Cassidy
Planned Giving Specialist
If you’re ready for the gifting source that goes beyond the collection plate, I invite you to get in touch today. There could not be a better time for planned giving.
Here’s my appointment page. I look forward to meeting soon.
Rebecca Price Janney, D. Min.; Dan Rice; John Foster, JD
Jerry Rohtrbach, Gail Rodgers
Please reach out. Note: if you give us your mailing address (or PO Box), we’ll send you a complimentary Planned Giving Gift Comparison Chart.