CATEGORY

Donor Behavior & Stewardship

How donors think, decide, and engage over time. Motivation, trust, communication strategies, and the long-term relationship between donors and the organizations they support. Written for fundraisers who want to understand what drives giving — and what sustains it.

People Need People
Donor Behavior & Stewardship
Viken Mikaelian

People Need People – That’s How We Make a Difference!

“I wonder how many churches and charitable organizations realize that community is one of the greatest gifts they have to offer … and these things are so valuable that people are willing to make their resources available to sustain them. Fundraising must always aim to create new, lasting relationships.” That’s how we make a difference!

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Your Final Invoice
Bequests
Viken Mikaelian

Your Final Invoice

You know the saying, “The only two things certain in life are death and taxes.” Even after your lifetime, there are many taxes you can avoid. When it comes to taxes and funeral expenses (your final invoice), planning now will go a long way to help your family and friends.

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Let Donors Know: Philanthropy Is Here to Stay
Giving
Viken Mikaelian

Let Donors Know: Philanthropy Is Here to Stay

In 1900 they predicted that C, X and Q would vanish from our alphabet. 10 years later it was predicted we would have flying bicycles. The U.S. Congressional Calendar predicts that philanthropic incentives may be legislated out of existence sometime soon. That’s not going to happen. Philanthropy is here to stay!

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Fundraising competition
Planned Giving Marketing
Dennis Haber

Learning to Love Fundraising Competition

As nonprofits share best practices and reveal their most coveted success stories, you don’t often hear the word “competition.” Wake up. Fundraising competition is here and it is only going to get more intense.

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My Apple Tree
Self Improvement & Career
Viken Mikaelian

My Apple Tree

Even if I knew that tomorrow the world would go to pieces, I would still plant my apple tree. ~ Martin Luther

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The Gift of Attention
Donor Behavior & Stewardship
Viken Mikaelian

The Gift of Attention

I called a longtime friend of mine and asked him out for coffee, and he said, in a very somber tone, “I’m so busy. I am so busy, I have so much going on.” This “busyness” is turning into an epidemic. Even children are now contracting this illness and developing anxiety in school. If you want to love your donors, give them the gift of attention.

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Giving Magazine, Karen Alonso on Cover, United Way Las Vegas, AFP Chapter President

Giving Magazine

For those who drive change — not watch it. Join the top 1%.