Your donors expect instant, on-demand access to legacy-planning resources. Without a dedicated site, you:
A purpose-built planned-giving website lets you capture intent the instant a donor is ready to explore legacy gifts, build trust with prospects and earn respect from your board, reinforce your authority as the go-to expert in planned giving, and convert interest into long-term commitments—automatically.
Invest once, engage forever.
Trusted by more than 600 nonprofits, our enterprise-grade LegacyPRO Websites run on the authoritative plannedgiving.org domain, feature fully branded site designs that deliver board-endorsed credibility, and keep donors engaged on your site—so your trustees rest easy.
Planned Giving Toolkit and Micro Websites
Tailored for smaller shops and nonprofits: launch a fully branded microsite in days—not months—plus a complete outreach toolkit of ready-to-use email, social, and print templates. Everything you need to launch, promote, and start capturing legacy gifts immediately—all for a single, transparent flat rate.
Micro Sites For Churches
Your donors are “there” every Sunday. Show them what planned gifts can do for them, and for the Church.
Did You Know?
Over 72% of Americans don’t have a will. LegacyPlanner™ guides donors to action—right on your planned giving website.
Developed by two Ivy Leaguers, University of Virginia Law Professor of Philanthropy, and a fundraiser who has raised hundreds of millions.
Legacy Giving in a Box is now retired. Its successors—LegacyPRO Lite and the all-new Legacy Center—offer even greater power. Legacy Center includes every Back Office and Stewardship resource from The Box, and layers on a larger arsenal of turnkey templates, outreach playbooks, and back-office support to amplify your legacy program’s reach and results.
Did you know that annual gifts and major gifts go up when you have a planned giving program in place? Want grantors, grantees, sub-grantees and your board to take you more seriously? Just follow the step-by-step instructions in The Box.
The instructions are simply laid out that it carries no learning curve. It has all the content and tools you need — from what to mail, gift agreements, gift acceptance policies, evaluating your mission, approaching the best prospects, making the ask, and a lot more.
Don’t have time to implement The Box yourself? Ask how you can work with an approved coach.
The Box is now available with LegacyPlanner™ and LegacyOrganizer™
Cash is down, bequests are up. Motivate your donors to plan their will and invest their legacy in the cause they support the most.
7 Estate Planning Must-Have Tools
Myths, Facts, Stats & Ruminations
Is Your Board Ready for Planned Giving?
How to Launch a Planned Giving Program
11 Proven Tips to Market Legacy Gifts
How Planned Gifts Work (videos, donor profiles, more)
For the Small Nonprofit: Planned Giving Micro Websites
Endowment Calculator (free)
Get the insider’s guide to planned gifts! You’ll better understand the upsides and downsides of gifting options. Available in three versions for:
GIVING magazine isn’t just a publication—it’s your access to the minds of top philanthropic innovators. Formerly Giving Tomorrow and published by PlannedGiving.com, this reimagined resource is now proudly powered by Philanthropy.org, the leading hub for nonprofit leadership and fundraising insights.
With expanded content on personal growth, professional development, and nonprofit leadership, the magazine delivers insights designed to transform your career, your organization, and your impact.
Exclusive interviews, tips, research, case studies and stories from nonprofit experts. GIVING magazine is the first and only magazine devoted to marketing planned gifts and blended gifts, so you can grow your nonprofit’s endowment — and your own fundraising career.
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Our Motto Since 1999
If you’re making a charitable donation to your favorite nonprofit, make sure you’re eligible for an income tax deduction for the current year by meeting these important dates. Some other criteria apply, too.
Most legacy gift lists are fiction. Donors don’t remember making commitments, staff chase vanity metrics, and organizations waste thousands on digital tools that promise everything but deliver nothing. This case study reveals why relationship-building beats database-building every time. Discover the proven strategies that turn inflated prospect lists into genuine legacy commitments—including donor surveys, year-round education, and stewardship plans that actually work in the real world.
It’s Good Stewardship Tote bags are nice. Coffee mugs? Cute. But what if your nonprofit could offer donors something a little more … eternal? Introducing Gift-A-Grave™ — the only planned giving incentive that says: “If you leave us in your will, we’ll save you a spot in the ground. Because lasting impact deserves a lasting address” Permanence—the sine qua non of meaningful legacy. That’s right. Join our Legacy Society, and we’ll secure your final resting place. Because nothing screams legacy quite like a shovel and a headstone. What Is Gift-A-Grave™? It’s exactly what it says. Donors commit to a planned gift, and in return, they receive: No cryptic fine print. No clickwrap legalese. Because when you want results, you skip the buzzwords and go straight to the burial. For Advancement Officers With a Shovel and a Deadline Why This Isn’t Actually the Worst Idea You’ve Heard This Year Look. we’ve mastered the
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