We’re asked this question often. And since marketing is such a complex field, the answer can certainly be complex. In fact, the definition of success is subjective – and sometimes it is all over the place. But as you know, I believe in not just simplifying, but oversimplifying. So I’m going to answer in trademark PlannedGiving.Com fashion and break it down into basics.
Cat Got Your Tongue? Learn How to Start the Planned Giving Conversation
Even seasoned fundraisers sometimes have trouble initiating a conversation. However when you possess the ability to have an effective, engaging conversation, your prospects suddenly turn into donors; your donors turn into repeat donors; planned gifts increase, along with major and annual gifts; and your reputation grows (along with your career).
A Small Nonprofit’s Best Friend
Most smaller charities and almost all Americans do not understand the importance of a Community Foundation and how it serves the public. Here’s why community foundations are so important, and how they can help your non-profit thrive.