Relationships
Viken Mikaelian

Collaboration

Collaboration draws upon the unique skillsets of individuals to achieve a common goal among a group. But for specialization to work, teaming up (aka, collaboration) with others who have complementary skills is critical. And I am happy to see that’s becoming the norm in philanthropy.

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Relationships
Viken Mikaelian

That’s No Way to Treat a Donor

Like dating, you have an ongoing relationship with your donors, and there is a right way and a wrong way to treat them — to keep them happy; to show you truly appreciate them; to “keep the romance alive.”

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Bequests
Viken Mikaelian

A $500 Million Estate …. And No Estate Plan

Did you hear that former Zappos CEO Tony Hsieh died intestate? Now his family, friends, and business associates are apparently fighting over a bunch of deals and agreements that were scribbled on thousands of sticky notes plastered all over the walls of his Utah mansion.

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Sustainability
Viken Mikaelian

What’s My Planned Giving ROI?

For as long as I can remember, planned giving programs have been underfunded for one simple reason: No one knows how to calculate planned giving ROI, and many confuse ROI with COI — a small known phenomenon that kills development shops. Savvy fundraisers realize there’s a mountain of potential there, but leadership won’t invest because there was no way to give them quantifiable numbers. Until now. As The Better Fundraising Co. reports, there’s an actual formula to calculate your planned giving income potential. It comes from Moceanic.Com, and it looks like this: [gap height=”14px”] [section label=”Black Friday Banner” bg_color=”rgb(219, 170, 97)” dark=”true” padding=”0px”] [row h_align=”center”] [col span=”8″ span__sm=”10″ span__md=”10″ margin=”30px 0px 0px 0px” align=”center”] A x B x C = V [/col] [/row] [/section] [gap] A = The number of your donors who have given 2 or more gifts, and at least one of those gifts was made in the

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Sustainability
Viken Mikaelian

New Year’s Resolutions

About half of all Americans make at least one New Year’s resolution. Yet statistics show about 80% of those resolutions are already a lost cause by February, and only 8% of all resolutions are achieved — usually, the ones that are written down. (Sorry, ladies — according to statistics, men have a 7% to 17% higher resolution success rate than women. That rate is even higher when there’s money riding on the resolution). Why the pitiful success rate? It’s because most people do not set goals, or do not know how to. A goal and a resolution are different. A goal must be specific and achievable and carry a deadline. If it does not have these parameters, a resolution is simply a wish — period. And you’ve probably heard the saying, “Wish in one hand, crap in the other, and see which one fills up first.”  (Sorry, Santa – did that land me on the

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Sustainability
Viken Mikaelian

Engage Donors Establish a Legacy Using LegacyPlanner™

Fact: More than 60% of Americans do not have a will. That means they’ll have no say in how their estate is distributed. It also means they won’t have an opportunity to establish their legacy by leaving your nonprofit a transformative planned gift. But you have the power to change all that.

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Planned Giving Marketing
Viken Mikaelian

“But My Prospects Are Different”

If you feel your prospects are “really different,” chances are you’re hanging out with a few sophisticated (and detail-oriented) donors and making assumptions about the rest. My hunch is that you are alienating a majority with financial advice and high-brow messaging.

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