Planned Giving Marketing Planned Giving Mass Emails (or Spam?) Some vendors advocate sending out “weekly generic emails” to prospects and financial advisers. “Stay in their face,” they say.. Read More » Viken Mikaelian May 16, 2007 No Comments
Planned Giving Marketing Counting Your Website Hits? The Real Scoop. Most in philanthropy are not that tech-savvy. And if one does not understand the basics, it’s much too easy to go down a misguided path by taking advice from someone not as much interested in his or her institution’s long-term interest. Read More » Viken Mikaelian May 16, 2007 No Comments