William John Cameron (1879-1953) really lived the kind of life you would expect in an adventure novel or a Hollywood movie. We want to establish
Personalization is the key to attracting prospects, optimizing donor relationships, and maximizing the donations that result from them.
A beautiful sunny autumn day in Southeastern Pennsylvania and the local strip mall was crowded with shoppers enjoying themselves… All except one.
Donors don’t leave legacies to grey flannel suits. Donors want to see the face of the person wearing the suit — which is why fundraisers need well-written biographies.
From a fundraiser’s point of view, or course, a perfect world would include all prospects coming directly to the fundraiser or her organization for advice
It’s well-known that I value productivity. In fact, I’m a little obsessed with it. So much so, that I’m frequently asked, “Viken, how do you
A friend once relayed an interesting anecdote about simple, effective messaging that just so happens to be a perfect teaching moment for those of us
Recently I read online somewhere the following: [A nonprofit] is seeking a planned giving advisor. This is a junior position for a fundraiser with 3
Many years ago, for my sins, I did time on the editorial staff of a major urban “alternative newsweekly.” During that time I overdosed daily
I was lying on the beach with my wife a few years back when a client buzzed through my cellphone, declaring in a sorrowful voice,
Making Estate Planning Accessible, Simple, Personal, Secure and FREE!
Bequests are up, cash is down. Empower your donors to plan their will and invest their legacy in the cause they support the most.
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