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Fundraising Image with Growing Plant and Money

The Most Frightening Words in Nonprofit Fundraising — and What We Do so You Don’t Say Them

Planned Giving Marketing,  Stewardship

I’ve written before about the dangers of the DIY (do-it-yourself) mentality in nonprofit fundraising. The most frightening thing is the amount of time you’ll spend doing everything but meeting with donor prospects. Here’s how you can make your fundraising more successful by outsourcing some of your development needs to outside fundraising experts.

September 20, 2022 / 0 Comments
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Donor Stories Motivate Others to Give

Donor Stories Motivate Others to Give

Relationships,  Stewardship

Donor stories are among the most effective ways to reach and engage with your audience. That’s why it’s important to have a system in place to pursue, record and share donor stories. Use the tips in this article to help you effective utilize donor stories for fundraising at your non-profit.

February 21, 2022 / 0 Comments
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Gifts for Legacy Society Members

Gifts for Donors or Legacy Society Members

Relationships,  Stewardship

Personally, I don’t want another paperweight, it just makes my trashcan heavier. But if someone brought me the best baklava money can buy, that would go in my belly quickly — and be greatly appreciated. So what are some of the best gifts your nonprofit can send to legacy society members and other key donors? Here are some ideas.

February 21, 2022 / 0 Comments
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Postcards From the Edge of Agita

Postcards From the Edge of Fundraising Agita

Relationships,  Stewardship

How do you thank your alumni donors? We give them gifts. Every year. These can range from the mundane (a printed calendar) to the ridiculous (a bobble-head doll), to the more expensive-and-mundane (an engraved glass mug or paperweight.) Here’s how to end the agita and understand how to best steward and recognize your alumni givers.

February 2, 2022 / 0 Comments
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Finding Your Best Planned Giving Prospects

Finding Your Best Planned Giving Prospects

Relationships,  Stewardship,  Sustainability

Whether you’re kicking off a fledgling planned giving program or you’re comfortably positioned with a legacy society, it doesn’t take a data scientist to help you find your best prospects. It DOES, however, start with your donor data. This blog explains why data is essential.

January 17, 2022 / 0 Comments
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That’s No Way to Treat a Donor

That’s No Way to Treat a Donor

Relationships,  Stewardship

Like dating, you have an ongoing relationship with your donors, and there is a right way and a wrong way to treat a donor— to keep them happy; to show you truly appreciate them; to “keep the romance alive.” Here’s how to treat your donors the right way to make sure they keep giving again and again!

December 29, 2021 / 0 Comments
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The Best Prospects Are Still Loyal Donors

The Best Prospects Are Still Loyal Donors

Relationships,  Stewardship

Loyal donors are more likely to make a planned giving. Nurture your loyal donors who give once or twice, and they will give lifetime. In order to nurture your loyal donors, you need to thank them, recognize them, and steward them the right way!

December 19, 2021 / 0 Comments
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Contemporary Women and Wealth

Contemporary Women and Wealth

Bequests,  Estate Planning,  Relationships,  Stewardship,  Women and Wealth

Which would you choose: buying yourself a pair of Jimmy Choos, or the opportunity to help someone else buy much-needed shoes? In this article, we discuss women and wealth… and in particular, how your non-profit can raise more money from the women, who statistically outlive men and thus control the wealth of most families during prime planned giving years.

October 10, 2021 / 0 Comments
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Get In Touch With Your Tone

Beauty is in Ear of the Beholder

Relationships,  Stewardship

The tone of your voice matters. That’s true in business, in life, and in fundraising. Have you given much though to how you sound to other people, and how they perceive the tone of your voice? If not, now is the time to start.

September 28, 2021 / 0 Comments
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planned giving appeal letter

The Planned Giving Appeal Letter

Relationships,  Stewardship

The planned giving world is inundated with so much legalese and technical jargon, a simple planned giving appeal letter usually reads like a privacy statement sent out by a credit card company. It’s enough to send a corporate lawyer straight to sleep — and those are the folks who write privacy statements! Appeal to emotion.

August 1, 2021 / 0 Comments
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