Planned Giving Marketing
Viken Mikaelian

Video is Your Nonprofit’s New Best Friend

Studies consistently show that businesses using video marketing have phenomenally increased their lead generation. Your nonprofit can enjoy the same success by using video to market your planned and major gifts programs.

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Relationships
Viken Mikaelian

Postcards From the Edge of Agita

How do you thank your donors? We give them gifts. Every year. These can range from the mundane (a printed calendar) to the ridiculous (a bobble-head doll), to the more expensive-and-mundane (an engraved glass mug or paperweight.)

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Relationships
Viken Mikaelian

Finding Your Best Planned Giving Prospects

Whether you’re kicking off a fledgling planned giving program or you’re comfortably positioned with a legacy society, it doesn’t take a data scientist to help you find your best prospects. It DOES, however, start with your donor data. This blog explains why data is essential.

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Bequests
Viken Mikaelian

Donors Don’t Just Give; They Invest

“I’m dying,” she said. “I have 4 to 5 weeks to live.” She is a friend in the planned giving industry. I was devastated and the conversation gave me a paradigm shift: I realized I don’t like to give. I like to invest in my legacy instead.

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Making Estate Planning Accessible, Simple, Personal, Secure and FREE!

Empower your donors to plan their will and invest their legacy in the cause they support the most.

Reach out! We look forward to hearing from you soon.

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